Lately, I’ve been covering a few spots on PayPerPost, mainly my disappointment with them. With that being said, I’d like to talk about another service called Smorty.
Smorty works in the same as way as PayPerPost - advertisers and bloggers are brought together in a marketplace for one purpose: to talk about products and services that people might not otherwise know about. They allow people who want to blog for money make that money writing their own unique articles.
These articles are then submitted into the system and upon review and acceptance, payment is given out on a weekly basis.
The process of submitting a post is fairly easy - campaigns are emailed to each user, who must then log in, accept what they would like to write about, and are then given three days to complete the assignment. Qualifications are few, the descriptions for the post short and to the point.
And while the marketplace seems small at first, I believe that given the right amount of time they will grow into a larger network, and more people will be able to get paid for blogging.
Recently, with the unveiling of Google’s backlash upon the internet, there have been multiple sides of the discussion over paid blogging coming from both sides of the field. High ranking sites, dropping from 7s to 5s in PR, and so-on. I’ve had my say on the pro-side for Google’s decision. Now I’m going to have my say on the con-side against Google.
Paid blogging is not going anywhere. Many people have pointed this out. Blogging itself is still a generally new market. Where people once thought un-profitable, many are finding a way to turn a profit. There are companies and people out there willing to front the funds to pay for unique advertising and there are people willing to write this advertising.
I don’t believe that dropping a websites PR is going to do any harm - if their PR was high enough to begin with, then that not only means they were doing something right, it means they have a solid readership and support community. And now matter how many places they fall in Page Rank, they will still have the same users, visitors, readers, and subscribers.
Smorty, among other companies that have ventured upon the field of blog advertising are not going anywhere soon. So long as there is a market, and there is a blogging community willing to write.